Instagram Marketing

Remember when social media was all about keeping up with your friends and family? For better or worse, those days are gone as more social platforms are now focused on keeping you connected with an endless stream of products you can buy…

It's no secret that business opportunities are continuing to grow on Instagram. Approximately 90% of Instagram's 1 billion active monthly users follow a business account on the platform, and there are more than 200 million business…

Influencer marketing is a trendy topic these days, but it doesn't require a lot of work or a ton of money to harness the power of influencers on your brand's social media channels — and hosting something called an Instagram takeover is…

When you're not following a plan on social media, it's easy to forget to post regularly.

Instagram is a powerful channel for businesses to reach a larger audience — in fact, approximately 80% of the platform's one billion users follow at least one business on Instagram.

With the potential to increase your brand awareness and build a reputable brand being so high on Instagram, understanding how to use it is essential.

Features come and go on Instagram – one thing that has stayed consistent is the restricted linking options, with brands and creators only able to share one link in their Instagram bio and on Instagram Stories.

In 2021, marketers that used influencer marketing said the trend resulted in the highest ROI. In fact, marketers have seen such success from influencer marketing that 86% plan to continue investing the same amount or increase their…

Instagram is an incredibly popular social media app for teens — in fact, roughly 41% of U.S. teens use Instagram as of January 2021.

If there’s one thing that Instagram understood with the creation of Instagram Reels it’s that it’s not just content that’s king — it’s video content. With TikTok surpassing 1 billion global downloads within 18 months of its launch, the…